In today’s digital-first world, patient reviews are the lifeblood of a thriving medspa. A strong online reputation not only builds trust with new clients but also boosts your visibility on platforms like Google, Yelp, and RealSelf. Yet, many medspas struggle to consistently collect authentic feedback from happy patients. The good news? With the right strategy and tools, gathering reviews can be seamless and stress-free.
Here’s how you can create a review collection process that works—and how OptiMantra makes it easier than ever with built-in tools like 2-way texting.
1. Ask at the Right Time
The key to successful review collection is timing. Patients are most likely to leave a positive review right after they’ve had a great experience, such as immediately following a treatment or once they’ve seen results. Train your staff to remind patients in-person, but also automate follow-ups so you don’t miss opportunities.
2. Make It Simple
If leaving a review feels complicated, patients won’t do it. Eliminate friction by giving them direct links to your review sites. Instead of asking patients to “look you up online,” guide them straight to where you want feedback posted.
3. Use OptiMantra’s 2-Way Texting for Reviews
This is where OptiMantra can be a game-changer. With 2-way texting, you can quickly send patients a thank-you message after their visit and ask them to rate your services. For high ratings, you can automatically send out a direct link to your Google or Yelp review page. Because they’ve had a nice experience, patients are more likely to respond—and it saves staff from chasing down feedback manually.
For example, right after an appointment you can text:
“Thanks for visiting us today! We’d love your feedback. You can leave a quick review here: [insert link].”
Patients can reply directly if they have questions, making it both personal and efficient.
4. Leverage Your Patient Portal and Email Campaigns
Your medspa’s patient portal and email newsletters are also excellent tools for review collection. Add a short call-to-action button or banner encouraging patients to leave feedback. With OptiMantra, you can segment patient lists and send tailored reminders, ensuring the right people get the right message at the right time.
5. Celebrate Reviews and Share Them
When a patient leaves a positive review, thank them and showcase it on your website or social media. Not only does this reinforce their loyalty, but it also signals to others that your medspa values client experiences.
Final Thoughts
Patient reviews are a cornerstone of growth for modern medspas. By making it easy, timely, and personal, you’ll collect more authentic feedback that builds credibility and attracts new clients. With OptiMantra’s 2-way texting and integrated communication tools, you can streamline the process—helping you turn satisfied patients into your best advocates.
Ready to see how OptiMantra can help your medspa grow? Book a demo or start your free trial today and discover how easy it is to build stronger patient relationships while boosting your online reputation.
